Product Team Restructure – From Programme Delivery to Strategic Product Mindset

The Challenge

An NHS England product team was struggling to transition from programmatic delivery to product-centered operations while facing:

  • Strategic disconnect causing prioritization difficulties
  • Overwhelming fire-fighting mode with constant reactive work
  • Budget constraints requiring more efficient operations
  • Siloed disciplines (product, delivery, user research, assurance) working independently
  • Heavily regulated assurance teams being unable to effectively work in an agile way
  • Key team members still wanting to operate in a programmatic mode 

What I did

Strategic Analysis & Restructure

  • Analyzed team setup and identified strategy misalignment
  • Conducted cross-functional interviews with product, delivery, UX, and assurance managers
  • Proposed a multidisciplinary squad structure aligned to strategic objectives 
  • Created a comprehensive product coaching plan for performance improvement

Change Management & Skills Development

  • Ran retrospectives and workshops to support the assurance teams in agile practices
  • Partnered with key stakeholders to build alignment and mutual understanding of product mindset
  • Coached product leaders to adopt a multidisciplinary approach when faced with difficult prioritization decisions, encouraging them to identify engineering and UX leaders that could work with them as a product trio.

Team Culture Transformation

  • Introduced the concepts of opportunity and user needs mapping
  • Encouraged early stakeholder involvement in assurance and engineering during shaping phases
  • Provided ongoing 1:1 and team coaching for product managers and key delivery managers

The Results

  • Successfully restructured siloed disciplines into cohesive multidisciplinary squads, taking into account budget constraints.
  • Achieved strategic alignment between individual squads and organizational objectives.
  • Reduced fire-fighting through improved prioritization and stakeholder engagement.
  • Achieved a higher level of collaboration with assurance teams through targeted education and relationship building.
  • Created more collaborative team culture with improved cross-functional working.
  • Established sustainable product management practices and coaching frameworks for the teams to use and further develop independently.

Key Achievement: Transformed an inherited programmatic thinking into a product mindset that linked strategy to delivery. 


Do you have a shrinking budget and an ever-growing backlog?

Do you see discipline silos even though you have multidisciplinary squads?

Are your product teams doing a lot but not getting the outcomes they need?

I can help you find balance between business, user and squad needs, linking strategy to delivery. Get in touch to discuss your specific needs.